Our company

OUR SELF-PERCEPTION

We have been passionate about cosmetics for almost a century

We are the private label expert for facial and skin care. We develop and manufacture our cosmetic products in Germany. Our business is characterised by short distances – from our suppliers for raw materials and packaging, through our cosmetics production, to the product delivery to our customers.

OUR MISSION

We create new, innovative, and exclusive cosmetics concepts for our customers. We operate in both the domestic and international markets, quickly and safely driving developed cosmetic products to market maturity.

Our well-established team of experts enjoys and is passionate about developing new cosmetic products. While doing so, we focus not only on smooth project execution, but first and foremost on keeping our customers satisfied. We do our best for this every single day.

We are particularly proud of the trust placed in us by our customers, who value us as a reliable and trustworthy partner and whom we offer advice and support throughout the product development process.

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FOUNDATION AS A COSMETICS BUSINESS
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START OF THE PRIVATE LABEL BUSINESS
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FEMALE EMPLOYEES
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CONCEPT DEVELOPMENTS PER ANNUM
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CO2 NEUTRAL PRODUCTION
WE ARE THERE FOR YOU

Our expertise

The sales team

Our sales department is drawing on many years of experience and stands out with its broad know-how in cosmetics, enabling our team of experts to provide you with the best advice.

The research team

Our research and development department creates individual cosmetics concepts for our customers on a daily basis. In order to do so, they incorporate a wide and deep active ingredient, raw material, and product portfolio into the conception – while always keeping an eye on further innovative development.

Marketing

Our creative minds develop and create unique cosmetics concepts for you. Their qualification reflects in their deep knowledge of the beauty care market, their accurate analysis of consumer needs, and their ability to translate the respective product concepts by the means of storytelling. They act as consultants in assisting our sales department.

Graphic design

Our graphic designers will visually implement your product request. They create exclusive product designs – from the initial product idea to final print approval – and will actively advise and support our customers with any visual and technical product implementation issues.

We liebencosmetics.

Our wow factor

  • Private Label expert for face and skin care
  • Made in Germany

  • 360° full service: from the initial concept idea to exclusive formulations and the final product

  • ~100 years of skin care expertise and experience

  • Broad know-how and expertise in certified natural cosmetics
  • High quality standards

  • Independent, certified management systems and production standards

  • Consistent pursuit of the sustainability concept throughout the supply chain

  • Complete value chain based in Aachen
  • Family-owned company in the third generation

  • Long tradition transferred to the 21st century

  • In-house marketing & graphic design